Managing Across Cultures: The 7 Keys to Doing Business with a Global Mindset (2020)

Managing Across Cultures: The 7 Keys to Doing Business with a Global Mindset Charlene Solomon Michael S. Schell Managing Across Cultures The Keys to Doing Business with a Global Mindset hether you run a giant corporation or work in a small business it s than likely that you regularly deal with people of different cultures from customers and suppliers to salespeople and colleagues It
  • Title: Managing Across Cultures: The 7 Keys to Doing Business with a Global Mindset
  • Author: Charlene Solomon Michael S. Schell
  • ISBN: 9780071605854
  • Page: 327
  • Format: Hardcover
Managing Across Cultures: The 7 Keys to Doing Business with a Global Mindset Charlene Solomon Michael S. Schell hether you run a giant corporation or work in a small business, it s than likely that you regularly deal with people of different cultures from customers and suppliers to salespeople and colleagues.It simply can t be overstated You will have trouble succeeding in business today if you don t appreciate and know how to actively manage global cultural diversity Managihether you run a giant corporation or work in a small business, it s than likely that you regularly deal with people of different cultures from customers and suppliers to salespeople and colleagues.It simply can t be overstated You will have trouble succeeding in business today if you don t appreciate and know how to actively manage global cultural diversity Managing Across Cultures examines why people around the world behave as they do and provides actionable tactics for succeeding in today s global business environment.Experts in the field of cross cultural training, Michael Schell and Charlene Solomon describe seven readily recognizable behaviors and explain what they mean, how to interpret them, and most importantly, how to respond to them.Managing Across Cultures is filled with case studies illustrating the importance of understanding and dealing with cultural differences in all aspects of business You ll learn how Intel s powerful global corporate culture is a critical element of its historic successColgate Palmolive integrates cultural understanding into its global marketing programsGE adapts its effective management style to local business culturesYou ll also find out how underestimating cultural influence caused serious problems for organizations like DaimlerChrysler and Wal Mart.Managing Across Cultures takes you far beyond other books that simply catalog the customs, gestures, and language vagaries of other cultures This in depth, strategic guide will help in every facet of business from hiring and motivating employees to developing winning sales pitches and marketing campaigns.
Managing Across Cultures: The 7 Keys to Doing Business with a Global Mindset Charlene Solomon Michael S. Schell

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One thought on “Managing Across Cultures: The 7 Keys to Doing Business with a Global Mindset

  1. Keryn

    This book is relevant to all readers than one might think, but it has as its major downfall the fact that it is largely an update of a previous book, and it excludes 98% of the African continent only Egypt is represented, not even South Africa And yet Africa is a part of so many major companies due to the growth potential and population of 1 b people 2nd most populous continent to Asia Hence my rating of 3 I did find the 7 cultural dimensions useful also known as the CW Model through they are n [...]

  2. Denise

    The book starts with excellent theoretical background and with a interdisciplinary view of multiculturalism but limits its scope to the definition that multiculturalism is only related to people with different nationalities There is a blind side of the individual with different cultures and the concept here was not fully explored and instead, narrow oriented Plus, it takes a subject very current and relevant nowadays and transforms it into a formula, putting into categories, ranges and number th [...]

  3. Jared

    Having worked quite significantly with businesses in 7 countries over the last 10 years, I was surprised to find explanations for almost all of my frustrations and what I saw as shortcomings explained in this book When I first picked it up, I thought it was going to be similar to The World Is Flat by Thomas Friedman which I did not enjoy I was pleasantly surprised as I found myself having ah hah moments from the very beginning The book has some great insights, even though I did find that techniq [...]

  4. Mike

    Managing Across Cultures subtitle promises The Seven Keys to Doing Business with a Global Mindset These seven keys turn out to basically be a tweaked presentation of Hofstede s cultural dimensions The other elements of the book are similar adaptations of other fairly prominent ideas At first, I found it disappointing that the book didn t have anything newer or groundbreaking, but that s the book s strength On a topic that has spawned hundreds of books filled with nonsense, this book brings toge [...]

  5. Alexis Kreun

    This book provides a fairly basic understanding of the challenges of working in cross cultural settings It was easy to read and gave real life examples of how to apply the management concepts discussed throughout the book, sharing stories of actual companies that had either succeeded or failed to interact in a global context and explaining the reasons why.

  6. Chip

    The topics discussed in this book are valuable for anyone interested in having a better global mindset either in business or in personal interactions I liked the book, but I m not sure an entire book was necessary to convey the items addressed I think the message could have been conveyed in a much shorter format That said, I think the book is worth the read.

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